Anthony Edward G.

Anthony Edward Galicia Herrero is a licensed professional teacher and a registered guidance counselor. He received his Master of Arts in Education, Major Guidance and Counseling from FEU Roosevelt Cainta and his Bachelor of Science in Psychology from the University of Santo Tomas Manila. The author became interested in the phenomenon of Social Media User Involvement and Gratifications, particularly on Facebook, as well as the Conception and Perception of Gratification of Post-Millennials on Using Facebook, which inspired him to conceptualize the study.

The personal advocacy is to address issues and concerns of people on their behavior in using social media platforms such as Facebook.  The author wishes to dedicate the book to: Veila Angelica O. Rivero and Lilia O. Rivero, for the love and inspiration. And most especially to his parents in heaven, Luis G. Herrero, and Zenaida G. Herrero.