Manual on Training and Mentoring Real Estate Agents
$ 42.5
Description
Most real estate agencies train new agents through theory first and practice later - a gap that slows results and increases turnover. In this manual, Maksym Herasimov presents the Field Mentorship Model, a practical system in which agents learn in the field from day one under mentor supervision, with progress tracked through CRM analytics. The model integrates recruiting, rapid real-world onboarding, structured mentoring, performance monitoring, and data-based decision-making into a single business process. Built on Herasimov's leadership experience at WellHome and informed by his work in the U.S. market, this approach produced measurable outcomes: about 220 candidates entered the program, 22 were retained, first exclusive agreements were signed within the first month, and many trainees began generating income from the second month. The manual also explains how agencies can improve training ROI, strengthen service quality, and adapt the model for larger teams and new markets. Designed for agency owners, brokers, team leaders, recruiters, and trainers, this book offers a clear roadmap for building productive real estate agents faster - and with far better control - than traditional onboarding methods.